STRATEGY IN SPORT WITH PURPOSE
We are a consultancy firm dedicated to sports investment, club development and strategic partnerships.
With experience across disciplines and deep roots in football, we work closely with our clients to design solutions that are practical, sustainable and shaped by each context.
Inside
We understand that sport is in constant evolution, and so is our role within it. As a consultancy firm, we aim to contribute to this ongoing transformation by listening, learning and adapting alongside the people and organizations that shape the game every day.
With a strong foundation in football, and experience across other sports, we support clubs, federations, investors and partners with practical strategies, tailored to each context. Our team brings together different disciplines and perspectives, working with curiosity and care.
We’re particularly interested in how technology and AI can help improve processes, inform decisions and enrich the way sport is experienced, always with respect for its culture, people and pace of change.
Whether in football or beyond, our commitment is the same: to add value where it matters and to help shape a more thoughtful and sustainable future for sport.
We build with intention. We explore new frontiers.
We innovate to serve the sports we love.
Our Core
At PROPLAYER we connect people, ideas and resources to help sports organizations grow in a sustainable and meaningful way. In a sector that is constantly evolving, our role is to bring clarity, structure and long-term thinking to each project we’re involved in.
Our mission is to contribute to the future of sport by supporting those who want to build with purpose, aligning the right people with the right strategies at the right moment.
Rather than making bold claims, we focus on doing consistent, thoughtful work, always guided by respect for the game, its context and its people. Football is at the heart of our expertise, but the principles we follow and the tools we use apply across disciplines.
Our values shape how we work. We are motivated by ambition, quality and impact. We believe that trust is earned through integrity, openness and accountability. We value precision because small details often lead to big differences. We welcome innovation, knowing that fresh thinking can open new possibilities. And above all, we believe in collaboration, because lasting progress is only possible when built together.
This is what drives us.
This is PROPLAYER.
Services
SUPPORTING SPORT WITH PURPOSE
At PROPLAYER, we provide a set of integrated and carefully tailored services for clubs, federations, investors and key stakeholders across the sports ecosystem. We believe that meaningful solutions begin with listening, evolve through collaboration and are built with a deep understanding of sport complexities; on and off the field. Our Services Include:
Strategic Consultancy
We craft thoughtful and customized strategies that balance ambition with realism, driving value across sporting, commercial and operational dimensions in various sports disciplines.Club Transactions & M&A
We guide investors and sellers through every stage of the acquisition or sale process in sports organizations, combining strategic insight with financial and cultural diligence—from football clubs to multi-sport entities.Operational & Technical Advisory
We support sports organizations in strengthening their operations, from team planning and technical governance to the development of infrastructure and performance models, with particular depth in football operations.Sponsorship & Commercial Development
We help sports entities unlock new revenue streams by enhancing brand positioning, packaging assets effectively and fostering sustainable partnerships at local and global levels.Investor & Organization Matchmaking
We connect capital to meaningful opportunities across the sports landscape, ensuring strong alignment between values, goals and local realities. More than deals, we want to build lasting relationships that benefit sports communities.
“You miss 100 percent of the shots you don’t take.” Wayne Gretzky
Network
CONNECTED BY A SHARED VISION OF SPORT
We work within a growing network of investors, clubs, federations, agencies and professionals who believe in the positive evolution of sport, guided by integrity, purpose and shared ambition.
These relationships are built on mutual trust, continuous learning and a collective commitment to progress. While our strongest roots are in football, our connections and collaborations extend across sporting disciplines.
“Talent wins games, but teamwork and intelligence win championships.” Michael Jordan
Contact
LET’S START!
Whether you have a question, an idea or just want to connect, we’d love to hear from you.
